Hi! I’m Reese, a digital marketer and content strategist with a passion for using data and creativity to build meaningful brand experiences. I specialize in SEO, web analytics, and brand marketing, developing data-driven strategies that help businesses elevate their digital presence, boost audience engagement, and increase brand recognition. My work is rooted in a deep understanding of audience behavior and performance metrics, allowing me to craft targeted campaigns that drive real results.
I’ve had the opportunity to collaborate with brands like Normaltown Brewing Company and Guide to Athens , where I led marketing efforts focused on content strategy, digital storytelling, and strategic outreach. Whether it’s refining a website’s SEO to boost discoverability or crafting compelling social media campaigns, I’m all about helping brands stand out in a competitive digital space.
Outside of marketing, I’m the founder and lead photographer at Reese Waller Photography, a business I built from the ground up to offer creative, professional photography services tailored to diverse client needs. From portraits to events, I take pride in delivering high-quality visuals that capture authentic moments and tell unique stories.
Currently, I’m pursuing my Master’s in Emerging Media at the University of Georgia, where I’m diving deeper into the intersections of digital marketing, UX design, and content strategy. This program has sharpened my skills in user-centered design and modern marketing technology, preparing me to tackle the fast-evolving digital landscape.
I’m always looking to connect, collaborate, and create, whether it’s a new project, a creative campaign, or a conversation about where digital marketing is headed next. Let’s connect!